B2B Buying Signals: How to Spot and Act on Intent
A buying signal is any action, change or pattern that suggests a prospect may be moving closer to a purchase.
18 mins readLatest articles
Demand Generation vs Lead Generation: What’s the Difference in B2B Marketing?
Demand generation and lead generation are often used as if they mean the same thing. They do not. Demand generation creates awareness and interest in your product or service before someone is ready to share their contact information.
15 mins readSales Forecast: A Guide to Sales Forecasting Methods for an Accurate Forecast
A sales forecast is not a promise that your team will hit a number. It is a working estimate of future sales, based on what is already happening in your pipeline, what your sales team can realistically create and how long deals usually take to close.
15 mins readClay Alternatives for Prospecting and Outreach Workflows in 2026
This guide is about Clay.com, the GTM data enrichment and workflow platform, not modelling clay.
17 mins readFree AI Cold Email Generator: Prompts for Cold Emails That Get Replies
A cold email generator can help you get past a blank page. It can turn rough research notes into a first draft, suggest a subject line and create a followup without making you rewrite the same structure from scratch.
15 mins readAI Lead Generation: How to Use AI to Find, Qualify and Convert Better Leads
Learn how AI lead generation tools support research, scoring and outreach. Find the right AI tool for a stronger lead generation process.
19 mins readAI Outreach Tools: Best AI for Sales Outreach and Cold Email
Explore AI outreach tools for sales outreach, cold email and lead generation. Learn how an AI outreach tool can automate campaigns without losing relevance.
15 mins readAI SDR: What AI SDRs Do, Where They Help, and Where Humans Still Lead
Learn what an AI SDR is, how AI SDR agents support outreach and lead generation, and how sales teams combine AI SDRs with human judgement.
17 mins readEmail Greetings and Salutations: 60+ Examples for Every Situation
An email salutation is a small part of an email, but it does more work than most people give it credit for. It sets the tone before the recipient reads the first real sentence. It tells them whether the message will feel formal, friendly, rushed or overly familiar. In a professional email, that first word can make the rest of the message easier to trust.
13 mins readFeatured articles
How Can You Find an Email from a LinkedIn Profile
It’s well known that LinkedIn is the best source for finding potential leads regardless of your target, niche, or industry. Besides the ability to run super-targeted ads, it also allows you to perform really specific searches for people on the platform.
9 mins readHow to Write a Cold Email That Actually Works: 6 Steps + Templates (2026)
To get replies, a cold email has to be short yet powerful, and intriguing. That's why each part of this short message has to bear meaning and play a crucial communicative role. Check if you know these 6 tremendously important steps to write a cold email for sales that works.
23 mins readLinks in Cold Email: How to Add & Track Them Safely (Updated)
Do you have links in your cold emails? I bet you do. We often feel the need to add a link or two – either in the body of our email or in the signature. Moreover, we usually want to know if someone clicked the link or not. Ideally, we would like to know how many people clicked the link and who it was exactly. There are many tools that allow us to track clicks on links in emails, but all of them use the same mechanism to do that. Unfortunately, the mechanism is not perfect, and it may cause spam alerts if we set up our links wrong. That's why it's important to put in the links properly into our message not to get into spam folder. Here's how to do that.
13 mins read15+ Places Where You Can Find B2B Leads, Other than LinkedIn
If someone made a list of the "most commonly used sources of b2b leads", LinkedIn would be undisputable #1 on that list. And that's understandable. LinkedIn is a mine of information about businesses and people connected with those businesses. But there are also other platforms including collections of companies, divided into categories, where you can find ideal prospects along with some reference points for your cold email campaigns. Here are 15 places on the web where you can find SaaS companies, startups, software houses, marketing experts and other companies that will match your Ideal Customer Profile.
12 mins read